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Hi there! How can we help you?
Yes. We offer in-store gown rentals and purchases, as well as online ordering for select gowns.
Here is how it works in a simple way:
You can visit our main store in Lakewood, where we carry a very large selection of gowns. In the store, you can choose to either rent a gown or purchase it to keep. All in-store pricing includes free alterations, and rentals also include free professional cleaning.
Some gowns are also available for online purchase. On our website, you will see different options depending on the gown:
• Book Appointment Only – This means the gown is available in our store only. You will need to book a private in-store appointment, where our professional staff will help you choose the right gown to rent or purchase.
• Book Appointment and Buy Online – This means you can either book an in-store appointment to rent or purchase the gown with free alterations, or you can choose to buy it online. Online orders include free shipping, but alterations are not included, so please review our size guide carefully before ordering.
• Online Purchase Only – These gowns are available exclusively for online purchase and are not available for in-store rental or purchase. These are usually part of our more affordable line, while still offering beautiful designs and excellent quality.
We are open by appointment only, from Sunday through Thursday, 1:00 PM to 7:00 PM.
Book your appointment:
Please note that appointments may sometimes be double-booked.
Our main store is located at 363 Cedarbridge Ave. Lakewood NJ 08701
Please click here for our shipping and return policy
We offer a wide range of gowns for babies, toddlers, children, and teens. While our primary focus is on these age groups, we do have some options for young adults—many of our teen gowns can be a great fit. Additionally, we offer custom-made gowns for all ages, which is especially ideal for adults since our ready-to-wear adult selection is limited.
We provide both rental and sale options, as well as custom-made gowns.
We have a big selection of every color and many different styles in stock! You could check out some of our styles right here on our website. But we have many more colors and styles available in our showroom.
Yes, we have matching gowns in all sizes. We also carry similar styles in children and teen gowns to coordinate.
For in store purchases and rentals, alterations are free and included in the price! We have seamstresses on site. Once you book the gown, we take your measurements and perform the necessary alterations to have it ready for the wedding date. (Please note we do not offer alterations for online purchases. Please refer to our size chart/guide before making an online purchase.)
We take care of the cleaning! It's completely free and included in the rental price, so you don’t have to worry about it. Just return the gown, and we’ll handle the rest.
For best results, we recommend having the gowns professionally dry cleaned to maintain their quality and elegance.
Occasionally, gowns may develop creases during shipping. The best way to remove them is by using a garment steamer on a low to medium setting, keeping it a few inches away from the fabric to prevent damage. Gently moving the steamer in downward strokes will help relax the wrinkles. Hanging the gown in a well-ventilated area afterward allows any remaining creases to fall out naturally. If a steamer is not available, taking the gown to a local dry cleaner for professional steaming is a great alternative. Please note: We are not responsible for gowns that become creased during shipping.
Yes! We specialize in offering custom design gowns. It is a popular choice for many of our customers! Book an appointment at our store where our designers will show you options of fabric and designs you can choose and customize and have it sewn up specially for you and the entire family!
Yes! We have a wide variety of accessories to match up with your gown like head pieces, jewelry and more!
Yes, we do! All of our gowns come with built-in petticoats, so you do not need to purchase an additional one. However, if you prefer extra volume and a fuller look, we offer additional petticoats for purchase both online and in-store.
If you are shopping online, you will have the option to add a petticoat when purchasing a gown. Please note that petticoats are not sold separately online—they can only be purchased as an add-on to a gown order. Our petticoats come in different sizes to ensure the best fit. The available sizes are: Size 2-5, Size 6-8, Size 9-12, Size 13-15, and a one-size-fits-all option for teen and adult gowns. Be sure to select the correct petticoat size that matches the gown you are purchasing.
If you are shopping in-store, we have additional petticoats available for purchase. Unlike our online store, we also offer the option to rent or buy petticoats separately without purchasing a gown.
Yes, we do! We can also design a custom gown in a hard to fit size.
For online purchases, the entire amount is paid upon placing the order. For in store purchases and rentals, you can just submit a deposit of half the balance to confirm the booking. Once the gown is ready to be picked up, you pay the rest. (Please note: Deposits are non-refundable)
We accept Cash, Check, Credit/Debit card and Zelle.
About 1–2 weeks before the wedding. Our team will contact you once the gown is ready. (Please note: Balance must be paid in full before picking up:)
We ask our customers to please drop them off as soon as possible.
The earlier you come the more options will be available.
Yes, we can-do last-minute appointments and rush booking to make sure it's ready in time.
Yes! We have available discounts for larger or extended families. (Discounts are available in store only.)
We have been proudly serving our clients since 2018.